‘Pregnant Pause’ is an innovative health promotion campaign encouraging Australians to go alcohol free during their pregnancy or the pregnancy of a loved one.

Pregnant Pause is an initiative of the Foundation for Alcohol Research and Education (FARE), and takes a novel approach to promoting Australia’s guidelines, which state that for women who are pregnant or planning a pregnancy, no alcohol is the safest option.

The campaign reinforces the advice given by health professionals and raises awareness of the risks associated with alcohol consumption during pregnancy, including miscarriage, still or premature birth, low birth weights, and Fetal Alcohol Spectrum Disorders (FASD).

Friday 9 September (at 09:09am) is International FASD Awareness Day, dedicated to increasing the profile of the leading preventable cause of non-genetic developmental disability in Australia. You can get involved and show your support on social media by using the hashtag #FASDAwarenessDay. To find out more or to register for a Pregnant Pause, visit www.pregnantpause.com.au, like Pregnant Pause on Facebook, or follow @PregnantPauseAU on Twitter.

 

Pregnant Pause: Be a hero, take zero